AXI ENTERTAINMENT NEW I-POP AUDITIONS COMMENCING Q3 2026 → Apply Now SAMAYATRI OST — PRODUCED BY AXI ENTERTAINMENT + R2 STUDIO | COMING SOON RISE OF DWARKA — NARRATIVE ARCHITECTURE FINALIZATION GLOBAL DISTRIBUTION · 150+ COUNTRIES AXI ENTERTAINMENT I-POP TALENT ACQUISITION OPEN → Apply Now

AVIK MANDAL

Founder & CEO, AXI Entertainment | Narrative Designer | BBA Strategist
Architecting the future of the Indian Pop (I-Pop) ecosystem and immersive cross-media narratives. Based in West Bengal, operating globally.
Spotify Verified Artist AIGP Member BBA Semester II @ SVIMS
Avik Mandal portrait
AXI Entertainment Logo

AXI Entertainment

Strategic Vision

A digital-first entertainment firm dedicated to the professionalization and global scaling of I-Pop (Indian Pop). Building a bridge between cultural authenticity and international production standards.

Global Talent Acquisition

Strategic scouting and development of high-performance vocal groups. Currently in Phase 2 expansion — auditions open for the next generation of I-Pop artists.

Q3 2026 Auditions
Audition Application →

IP Management & Distribution

Overseeing the lifecycle of original music — from composition to 150+ country distribution. The upcoming Samayatri OST marks our strategic collaboration with R2 Studio.

Strategic Growth: Following the upcoming release of "Samayatri OST", AXI Entertainment is now building two premier I-Pop groups. The vision: establish I-Pop as a globally recognized genre by blending Indian cultural sensibilities with high-production pop aesthetics.

Upcoming Release: Samayatri OST

Samayatri OST cover art

Samayatri · Original Soundtrack

Status: Completed, shooting in progress. Official release coming soon.

Collaboration: Produced by AXI Entertainment in partnership with R2 Studio. AXI Entertainment is the sole producer for all soundtrack and audio assets — including songs and background score — for the series Samayatri.

Original Songs BGM Score R2 Studio Collab

Global Artist Presence

Verified artist on Spotify, Apple Music, YouTube Music, Amazon Music, JioSaavn, and more. Discography distributed in 150+ countries.

Follow on Spotify →

Intellectual Property Development

The Land of Immortals concept art

The Land of Immortals — High-Concept IP

A Xianxia epic exploring cultivation metaphysics and martial hierarchy. Positioned as a transmedia IP with strong potential for adaptation across novels, webcomics, and interactive media. Currently in advanced manuscript development.

Rise of Dwarka mythology art

Rise of Dwarka (Interactive Narrative)

A reimagined mythological IP. Currently finalizing narrative architecture and world-building for future cross-media adaptation (game/series). Deep focus on lore consistency and character-driven storytelling.

Strategy & Education

Academic Foundation

BBA (Semester II), Swami Vivekananda Institute of Modern Science (MAKAUT). Focused on Organizational Behavior, Marketing Strategy, and Entrepreneurial Management — directly applied to AXI Entertainment’s operations.

Strategic Discipline: Baduk / Go

Member of the Association of Indian Go Players (AIGP) and Kolkata Baduk Club. Applying principles of positional advantage, resource management, and long-term territory gain to the entertainment industry.

AIGP MemberKolkata Baduk Club

Collaboration & Representation

Connect Directly

avikmandal797@gmail.com

+91 8336073040

Sonarpur, West Bengal, India

Inquiry for Collaboration / Representation